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How we work

The Value Lab Methodology

We have developed a methodology, called The Value Lab. It works by identifying the untapped areas of your business that can be turned into commercial value. This could be from improving your proposition, optimising pricing, or streamlining your operations.

 

We've used the Value Lab method across many industries, from telecommunications to asset tagging, air quality monitoring, software-as-a-service, and marketing services. It doesn't matter what your business model is, the Value Lab is designed to uncover value, whether that's about improving sales, growing margins, or streamlining costs.

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Although the methodology is consistent, the answers it derives will be unique to you and your unique business. You get to learn the lessons that have been learned across different businesses, whilst still being true to your own.

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The value lab is comprised of four key stages: 

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Advice is only as good as the understanding it is based upon. In this phase we examine your business strategy, market offer and business operations. The goal is to get a balanced view of your business to identify where improvements can be made, and how aligned you are on making change happen

 

We offer three types of Examination, covering strategy, your market offer and your operations:

 

Quick Examination

  • An online input stage from 3 stakeholders, a 90-minute virtual workshop and then our findings given to you in a written form

  • Ideal for smaller organisations, or those who are just beginning to explore the possibilities

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Detailed Examination

  • An interview with up to 5 key stakeholders, online input from the stakeholders, ½ day face to face workshop, our findings presented back to you in written form

  • For businesses that are committed to improving performance

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Full Business Audit

  • A top-to-bottom examination of your business with detailed interviews of multiple stakeholders across your business.

  • This phase can take 6-10 weeks and comes with a presentation of a detailed set of findings and hypotheses

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Using the output of the examination, we now focus on the core value of the business to your customers & clients. The output of this stage is a Value Formula.

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The value formula  identifies the areas of greatest opportunity for your business and sets out the actions needed to move from where you are today to where you want to be, in which order, and under whose direction

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At the end of the dissolution phase, you will have a clear roadmap of the actions you will need to take to liberate new value from your business

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The realisation phase is where the value formula is put into action. Initiatives identified in the business plan are put in place in the form of market offers, as well as operational changes needed to ensure they are effective and profitable.  Implementation of your Value Formula can be done in 3 ways:

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For you – we will build out business capabilities and hand them over

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With you – we take you with us on the journey, making handover easier

 

Through you – we train you how to do what we do

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Change is not easy. Doing new things in new ways takes time to learn. Sometimes it can be too easy to get distracted by the urgency of the here and now, or to fall back into the habits of the past

 

We can help your teams to undertake the changes necessary for success. Sometimes that might be helping them to visualise new possibilities, or equally it might be helping them to develop new skills to manage their product and service offers, new ways of measuring success, or encouraging better team collaboration

 

We can help you to embed your new ways of thinking and working to ensure continued success

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