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Product & Service Thinking

Product and Service Thinking

No matter whether you're a product company or a services organisation, there's a lot to be gained from applying Product Thinking.

 

We can help you apply the discipline of Product Thinking across your business, from considering how you setup your product offers from the outset, how you can put in processes to manage them on an ongoing basis, and how you can help your team to think better when it comes to products.  

Product Management

We can help you to position, Package, Price and Promote your product or service offering. 

 

We've helped large marketing agencies productise their service offerings to great effect. We've helped them to bring consistency to their messaging and transform service features that were previously given away to customers into highly saleable products. 

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We are confident we can help you improve your fortunes, too.

Whether you're a startup or a well-established business, we can help you optimise how you structure your product or service offers, how you price them and how you can take them to market.

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Why not get in touch to discuss how we can get you on the path to the outcomes you're looking for.

Product Management
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Portfolio and Product Management Training

We have decades of experience in product management. We've designed training courses for those new to product management or experienced teams wanting a refresh. We cover the full lifecycle of Product Management from strategy through to product withdrawal.  We use our own experience and examples to illustrate and explain how to manage each stage. In advance of the course we discuss your individual circumstances so you can be sure the course is relevant to your specific business

 

We offer two courses and ongoing coaching :

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Introduction to Product Management

This course is a one day intensive mixture of interactive theory & practical work for those starting out in product management. It covers the need for product management, practical and easy to use frameworks and worked examples

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Advanced Product Management 

Our Advanced Product Management course is an intensive one day course focused on the more complex aspects of Product Management, including portfolio management, solution management, service catalogue management, incentive & adoption plans, go-to-market success and failure examples.

It is intended as a follow on from the Product Management course and extends those initial skills in an efficient and pragmatic manner. 

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Coaching

Our coaching option is designed to help embed the knowledge you have gained in the training courses. We offer coaching on a scheduled basis to ensure that you have dedicated time for the sessions and we will expect you to demonstrate the implementation of what we have covered in our sessions.  

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Product Lifecycle
Process Creation

To embed product management thinking into your organisation, a structured approach to managing your services and products will ensure the outcomes we all expect from having a good product management approach - high customer satisfaction, good margins, high levels of conversion and clear costs.

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We will work with you to first of all understand the nature of your business, the outcomes you are aiming for and then which sort of product management process would be most applicable to your circumstances.

 

Having designed the new process with you, we will document this to the degree appropriate for your business and then identify the most appropriate way to embed this new process into your organisation to ensure that the benefits envisioned endure.

 

You may also want to add to this some product management mentoring time, which can help with the adoption phase by allowing people to absorb the change and validate ideas, clarify their thinking and potentially refine the process once it is in place.

Prod Mgt Training
Prod Lifecycle Process
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